KPIs & business drivers

UK performance metrics   HY17 HY16 Change
Affinity partner households m 24 24 +1%
Customers m 2.2 2.1 +2%
Income per customer £ 97 93 +5%
Policies m 5.4 5.3 +2%
Policies retention rate % 80 83 -3ppts
USA performance metrics   HY17 HY16 Change
Affinity partner households m 49 31 +55%
Customers m 2.8 2.1 +32%
Income per customer $ 96 92 +4%
Policies m 4.3 3.2 +32%
Policies retention rate % 81 82 -1ppts
France performance metrics   HY17 HY16 Change
Affinity partner households m 15 15 -
Customers m 1.0 1.0 +6%
Income per customer 101 101 -
Policies m 2.3 2.3 +2%
Policies retention rate % 89 89 -
Spain performance metrics   HY17 HY16 Change
Affinity partner households m 12 15 -20%
Customers m 1.2 1.1 +10%
Income per customer 41 39 +5%
Policies m 1.4 1.3 +7%
Policies retention rate % 77 78 -1ppts

Utility Service Partners (USP) has 9.4m affinity partner households which are excluded from the above.