To be the first place people turn to for home emergencies and repairs.
To provide an affinity branded membership service which frees our customers from the worry and inconvenience of home emergencies and repairs.
We have a successful, membership-focused business model that provides us with a sustainable competitive advantage and high levels of recurring income. We have a clear and simple strategy to grow, which is built on the seven key pillars of this business model.
We recognise the importance of our people and are investing in training, including apprenticeships, and in building rewarding career paths for our employees.
We create products that take the worry and inconvenience out of home emergencies, offering simple introductory products for new customers, cross-sell products for increased cover and combined policies for complete peace of mind.
We build long-term relationships with partners whose brands have an affinity with our products, providing us with direct access to millions of customers via trusted brands.
We use our expertise in direct marketing and telephony to sell our products directly to customers, and constantly innovate to ensure our marketing is fresh and relevant.
We operate our own local call centres to handle customers' claims, and manage our own networks of qualified engineers in order to offer our customers the best service when they experience a home emergency.
We encourage our customers to renew their policies year after year, securing high levels of recurring income, by offering them great service and loyalty initiatives.
Homeowners all over the world experience home emergencies and need our services so we are expanding our business into new countries, and transferring best practice across the Group.